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Aatif founded Dukes Education in 2015. He is also Chairman of Cavendish Education, a group of 11 schools for pupils with dyslexia and autism; and a trustee of St James Independent Schools. Aatif is also on the board of CReSTeD.
Aatif has a first-class degree in Mathematics and Economics and also had a British Army commission. In 2020, he was awarded the Freedom of City of London for services to education.